January 24, 2024
PhillyCHI
Object-oriented user experience (OOUX) is simply a philosophy that respects the fact that people think in objects (as opposed to thinking in tasks). Thinking in an OOUX-y way helps us create streamlined and intuitive user experiences by looking at products more systemically and holistically. This introduction will guide you through an OOUX methodology called ORCA (objects, relationships, calls-to-action, and attributes), which navigates product complexity and helps you deliver simplicity. The resulting design artifact, an Object Map, is a robust, thorough, and well-documented information architecture. The object map then steers you toward clear, usable, and consistent screen design.

An Intro to OOUX: From Strong Information Architecture to Intuitive Screen Design


November 4, 2023
Chicago Camps: UX Camp Fall
Object-oriented user experience (OOUX) is simply a philosophy that respects the fact that people think in objects– as opposed to thinking in tasks or linear book-like pages. Thinking in an OOUX-y way helps us create streamlined and intuitive user experiences by looking at products more systemically and holistically.

This introduction will guide you through an OOUX methodology called ORCA (objects, relationships, calls-to-action, and attributes), which navigates product complexity and helps you deliver simplicity. The resulting design artifact, an Object Map, shows how every design decision is rooted in clarity, resulting in a robust, thorough, and well-documented information architecture.

How Object-Oriented Thinking Can Help You Design a Strong Product Information Architecture


March 4, 2023
World IA Day
ORCA (Objects, Relationships, Calls-To-Actions and Attributes) is an Object-Oriented UX (OOUX) methodology that helps teams design thorough information architectures. Thorough IAs that inherently include strong orientation and wayfinding!
View presentation

How OOUX + ORCA can help orient and guide our users


January 13, 2022
Design Brew Lightning Event: Transform

Using OOUX to Design Complex Systems


March 7, 2021
Designer Hangout (Slack group) lightning talk
A very short overview (it’s more like 7 minutes) of OOUX.

A summery of OOUX in 5 minutes


February 16, 2021
Internal EPAM presentation
After earning my certification as an OOUX strategist in December 2020, I was eager to share what I’d learned with my colleagues. This was a super high-level presentation of 10 weeks of intense learning condensed into one hour. Afterward, I taught four of my colleagues a four-week “after school” course. View slide deck.

Introduction to OOUX and the ORCA method


November 10, 2018
BarCamp Philly
View slide deck.

Dark Patterns 101


Relationships Matter: Building a Better Professional Network (6 minute version)

May 31, 2018
Philadelphia Area New Media Association (PANMA)


Philly Tech Week Career Changer Panel & Happy Hour

May 1, 2018
Girl Develop It Philly (GDI, Philly)


October 19, 2017
Alex Duloz who used to run The Pastry Box now attends to this project about productivity. For 365 days in 2017, he aims to have 365 different contributors post their thoughts about productivity. Here are my thoughts.

SuperYesMore


October 14, 2017
BarCamp Philly
This past fall I gave this talk both at BarCamp Philly and to the 2017 class of Interactive Mechanics fellows. I am hoping to give the talk again in 2018. Stay tuned! (You can view the slide deck here.)

Relationships Matter: Building a Better Professional Network


The Aerogram Quick Picks

May 13, 2017
The South Asian online magazine asked if I might contribute a few of my favorite things. You can see the whole article here.